online fitness & coaching
for midlife & beyond
1:1 COACHING WITH E.B. FERDIG
Not your 20s self — a strong, embodied, confident version of yourself in this body. This era of your life.
Something has shifted. Your body feels different — harder to read, harder to manage, harder to feel good in. The things that used to work don't work the same way anymore. Sleep is off. Energy is unpredictable. Your weight is changing even when your habits haven't. You look in the mirror and wonder where you went.
You're not broken. You're in one of the most significant biological transitions of your life. And nobody gave you a roadmap.
That's what I do. I help midlife women understand what's happening in their bodies and build the lifestyle habits that actually support this phase — not fight it. HRT or no, these are the interventions that will help you feel your best: movement, nutrition, sleep, stress, and the mindset to hold it all together.
You get to define what feeling like yourself looks like. I help you get there.
"If you're a Gen X woman feeling overwhelmed, tired, and confused by midlife symptoms and finding it hard to see a way forward — I get it, I was there too. Do it. You won't regret giving yourself this space to reset and rise."
Ashley
What we work on together
Movement
Strength training, mobility, and finding what actually works for your midlife body — at home or in the gym
Hormones & advocacy
Understanding what's happening and how to advocate for yourself with your healthcare provider.
Nutrition
Fueling for this phase — protein, blood sugar, energy, and making it practical for real life.
Alcohol & lifestyle
How what you're drinking may be affecting your symptoms — and what to do about it.
Sleep
Understanding what's disrupting it and building habits that actually help you rest and recover.
Mindset & identity
Becoming the person who takes care of herself — not just trying to, but actually doing it.
Who this is for
You feel like your body is working against you
The changes are real and they're frustrating. You want to understand what's happening and actually do something about it.
You're ready to invest in yourself
Not just financially — but with your time, your attention, and your commitment to change.
You've tried to figure it out alone
You've read the articles, tried the things, and still feel stuck. You need someone to help you cut through the noise
You want practical, not perfect
You're not looking for a rigid plan. You want something sustainable that fits your actual life.
Work with me
All coaching starts with a free 30-minute call so we can make sure it's a real fit.
12-week coaching
The full transformation container. Enough time to build real habits, navigate the hard moments, and come out the other side feeling genuinely different.
12 x 50-min sessions (weekly or bi-weekly — your choice)
Ongoing Voxer/Marco Polo support between sessions
Access to Unfold livestream & on-demand strength, hiit, therapeutic & yoga classes for 3 months
Accountability, reflection, and a real plan every session
Recipes, meal plans, & nutritional support, as desired.
$2,400
6-week coaching
A focused container to build momentum, understand what's happening in your body, and establish the habits that will carry you forward.
6 x 50-min sessions (weekly or bi-weekly — your choice)
Ongoing Voxer/Marco Polo support between sessions
Accountability, reflection, and a clear plan every session
$1,400
Single session
A focused 90-minute session to get clarity, get unstuck, or just start the conversation.
90-minute 1:1 session with E.B.
Come with something specific on your mind
Leave with clarity and a next step
$295
Start with a free 30-minute call No pressure, No pitch
What clients say
Our Clients Reviews & Testimonials
About E.B.
E.B. Ferdig is a certified health and life coach and integrated movement therapist based in Portland, Oregon. She has been coaching women 1:1 for over 17 years and has spent the last several years specializing in menopause lifestyle coaching — helping midlife women navigate perimenopause and menopause through practical, sustainable lifestyle changes. She teaches movement, coaches nutrition and sleep, and works alongside her clients' healthcare providers to support the whole picture. She meets you where you are — HRT or no, gym or living room, just starting or ready to go deep.
(Coming Soon!) Read her story: The Shift That Moved Me — published in Crone Culture Magazine
What a session looks like
Every session follows a rhythm that gives you structure without rigidity. We'll celebrate your wins — because they matter and deserve to be named. We'll dig into the challenges and opportunities that have come up since we last talked. We'll explore your most meaningful learnings — the moments that shifted something for you. And we'll make a clear plan for what's next so you leave every session with momentum, not just good feelings.
No two sessions are the same because no two women are the same. But you'll always know what to expect — and you'll always leave with something concrete.